Free domain name and web site from Microsoft

I was recently asked If NextDay Network uses mailing lists and if we would be able to provide assistance acquiring new customers. The same reseller asked me If I knew of a good and cost effective way to promote his services and our products.

Let's start with the acquisition of new customers.
NextDay Network does not use any mailing lists apart from the mailing list that we have built up over the past eight years that we've been in business. However, we're aware of companies that can provide you with specific customer e-mail addresses. Doing a Google search for "email mailing list" results in plenty of results on the right hand side. There are numerous companies that can help you. I do advise you to bargain as hard as you can with one of these companies. If you can, try to get a sample list of a couple of hundred e-mail addresses so you can see what the response rate is before you commit to a larger number.

That said, most successful resellers are not the resellers that are sending as much traffic as possible to us. Our most successful resellers are out in the field providing IT services to small to medium size businesses and consumers. The trusted relationship that they have makes it so that their customers don't shop around on the Internet. Although we feel our pricing is very competitive we're certainly not the cheapest source of products out there. So if you're dealing with very price sensitive customers you will probably not make that sale.

I get almost daily marketing emails from Microsoft and most of them go unused. However, they sometimes contain a little gem like this one. Microsoft gives away free web sites, including domain names for small businesses. I've not tried this myself but I'm sure they have very comprehensive tools to create a nice website. As many of our resellers have done, once you have created your site, you can link to your NextDayPC storefront and submit your domain name to search engines so it can be listed. Please use the link below to go to Microsoft's web site and sign up for the free domain name and website.

http://office.microsoft.com/en-us/officelive/FX101465131033.aspx

If you want additional information in regards to this subject, don't hesitate to ask here.